Funded by the European Social Fund, the European Regional Development Fund, Arts Council England and Cornwall Council.

Creative Kernow
Title Decoration

Creating a Successful Product Collection – with Patricia Van den Akker

Title Decoration

Creating a Successful Product Collection – with Patricia Van den Akker

Are you an ambitious craft or creative business? Is it time to start looking at the bigger picture, the kind of business you really want to create and who your ideal clients are? This will be a full on practical, reflective and strategic workshop day to help you focus on what creative products and services you want to offer to create a more successful business.

You’ll be working in a small group with other creative businesses in an intensive, practical and creative day. In this session you will be working through a series of practical and strategic exercises. By the end of this day you will have a much clearer insight into what products and services you want to focus on next, what makes you different and stand out in the market, your ideal client groups and the price level you want to aim at to create a more successful creative business. You will create a very practical action plan on how to create your next product and services collection and an outline of how to launch.

This day will be facilitated by Patricia van den Akker, the Director of The Design Trust, the online business school for designers and makers. Patricia has been working with 1,000s of creative businesses for over 20 years as a creative business adviser, trainer and coach. In 2018 Patricia was voted the Number One Business Adviser in Branding & Design by Enterprise Nation. She is known for her real-life and thought-provoking approach to creative business development, and she will get you thinking outside of the box.

Book your place on this course

Lunch included

Homework – There will be some homework to complete in advance of the session. This will be sent to you after you have booked a ticket.

Additional information – in order to get the most out of the session, Patricia has asked that participants provide some financial information about their businesses. This information will be requested after you have booked a ticket. You will also be asked for some website and social media information when you sign up. Please complete as many of these fields as you can.

Creative Kernow

Creative Kernow, based at Krowji, is the umbrella organisation for the following nine projects. Together we support the production, promotion and distribution of work by creative practitioners in Cornwall because we believe in creativity’s transformative power and want more people to benefit from it.

Creating a Successful Product Collection - with Patricia Van den Akker Creating a Successful Product Collection - with Patricia Van den Akker Creating a Successful Product Collection - with Patricia Van den Akker Creating a Successful Product Collection - with Patricia Van den Akker Creating a Successful Product Collection - with Patricia Van den Akker Creating a Successful Product Collection - with Patricia Van den Akker Creating a Successful Product Collection - with Patricia Van den Akker Creating a Successful Product Collection - with Patricia Van den Akker Creating a Successful Product Collection - with Patricia Van den Akker